BB4G Approved Advisors

BB4G Approved Advisors are BB4G members who have elected to participate in our ongoing customer feedback and quality assurance process and continue to meet our exacting quality assurance standards on an ongoing basis.

Approved BB4G Advisor Status is not a recommendation or an endorsement. Every business should do your own due diligence in selecting the best advisor or supplier for your business circumstances.

Photo of Damien Battersby

Damien Battersby

IT Support and Cyber Security Specialist

Damien Battersby is founder and managing director of Proactive IT Solutions, an IT company focused on helping business owners improve their bottom line through best practice technology. Over the past 15 years, Damien has worked with hundreds of small and medium business owners helping them get the best from their business through better technology. By focusing on the business strategy and taking a proactive approach, Damien offers more to his clients, maximizing their business performance through their IT systems.…Read More
Proactive IT Solutions Work Phone: 1300 723 857 Website: Proactive IT Solutions

Damien Battersby is founder and managing director of Proactive IT Solutions, an IT company focused on helping business owners improve their bottom line through best practice technology. Over the past 15 years, Damien has worked with hundreds of small and medium business owners helping them get the best from their business through better technology.

By focusing on the business strategy and taking a proactive approach, Damien offers more to his clients, maximizing their business performance through their IT systems. His clients enjoy less downtime, higher returns on technology investments and more profits.

Damien Battersby is founder and managing director of Proactive IT Solutions, an IT company focused on helping business owners improve their bottom line through best practice technology. Over the past 15 years, Damien has worked with hundreds of small and medium business owners helping them get the best from their business through better technology.

Certifications

  • Approved BB4G Advisor
Photo of Martin Cattach

Martin Cattach

Business Finance Specialist

Martin is a director of Finance for Business and his mission is to provide small business with the Working Capital and the Cashflow they need to enable them to grow and prosper in today’s tough business environment by providing an alternative to borrowing from the Big Banks as well as delivering advice and insights the business needs to grow.Read More
Finance for Business Mobile Phone: 0407 477 555

Martin has had a rewarding Corporate career working in the key growth markets of Financial Services, Investment Banking, Information Technology and Market Research.
For the past 10 years, Martin has worked exclusively in the small business finance area and developed the methodology of Better Business Banking to enable small business to access innovative, flexible and lower-cost methods to fund business growth.
Martin is a director of Finance for Business and his mission is to provide small business with the Working Capital and the Cashflow they need to enable them to grow and prosper in today’s tough business environment by providing an alternative to borrowing from the Big Banks as well as delivering advice and insights the business needs to grow.

Certifications

  • Approved BB4G Advisor
  • BIPlan Mentor
Photo of Ian Harris

Ian Harris

Business & Tax Advisors

An experienced professional business advisor in the SME area. Initial professional experience was working under a tax partner in a reasonably large city practice to learn my tax planning skills.Read More
B+I Lockwood Accountants Pty Ltd Mobile Phone: 03 9570 3603

An experienced professional business advisor in the SME area.

Initial professional experience was working under a tax partner in a reasonably large city practice to learn my tax planning skills.

Now using ‘the business model canvas’​ developed by Alex Osterwalder to assist clients to review and develop their businesses.

Previously facilitated the Melbourne Business Model User Group to enhance my understanding of business model thinking.

Will coach selected entrepreneurs into their startups.

Interested in social enterprises and using the business model canvas to help them realise their potential.

Specialties: Reviewing business structures and identifying legitimate tax planning possibilities
Reviewing your existing business model and refining it
Designing business models for start-ups
Assisting with any small business start-up (especially eCommerce businesses)
Goal setting and strategic planning
Assisting with the development of business ideas
Researching new business opportunities
Procuring specialist advice from outside our firm

Certifications

  • Approved BB4G Advisor
Photo of Kerry Anne Nelson

Kerry Anne Nelson

Workplace Processes Architect

Kerry Anne Nelson is known for her obsession with making workplaces run smoothly. Her community was not surprised when she chose to build her business in this field. Kerry Anne was almost brought to her knees when her husband passed away unexpectedly, leaving her to salvage a business with no systems or processes in place. Since then, Kerry Anne has become Australia’s most passionate advocate for systemising businesses.…Read More
Operation Verve Mobile Phone: 412898363

Kerry Anne Nelson is known for her obsession with making workplaces run smoothly. Her community was not surprised when she chose to build her business in this field. Kerry Anne was almost brought to her knees when her husband passed away unexpectedly, leaving her to salvage a business with no systems or processes in place.

Since then, Kerry Anne has become Australia’s most passionate advocate for systemising businesses. Her clients accelerate the achievement of their business goals by leveraging the decades Kerry Anne invested into growing her own companies. She accelerates the pathway to lasting expansion by developing customised tools which allow owner operators to scale their business.

Certifications

  • Approved BB4G Advisor
Photo of Catie Paterson

Catie Paterson

Strategic HR Consultant

Catie Paterson specialises in delivering focused HR solutions with a personal touch. A true HR specialist,  Catie’s strength is in successfully managing stakeholders at all levels whilst delivering invaluable tools, strategies and results throughout all areas of a business.Read More
Catie Paterson HR Consulting Mobile Phone: 0409 545 634 Website: Catie Paterson Consulting

Catie Paterson specialises in delivering focused HR solutions with a personal touch.
A true HR specialist,  Catie’s strength is in successfully managing stakeholders at all levels whilst delivering invaluable tools, strategies and results throughout all areas of a business.
She is passionate about human connection, and combines years of industry experience with a dedication to getting the job done.
Inherently down to earth and offering services that are all-encompassing.
Catie Paterson Consulting came about as a result of increased demand for genuine, ‘no-nonsense’ HR guidance, assistance and advice.

Areas of Expertise

  • Organisational Development: We approach organisational development as a blueprint tying all the changing business components together such as culture, technology, employment structure, people, and leadership. The benefits to successfully managing organisational development leads to improvements in productivity, processes and communication.
  • Strategic Leadership Development: Catie Paterson Consulting can work with you to develop an employment strategy in line with your overall business plan to communicate the vision, build and motivate teams, drive efficiencies, and inspire individuals and teams to reach their full potential.
  • Recruitment, Retention and Succession: The implementation of successful recruitment, selection and onboarding process, together with talent management and succession initiatives promotes employee engagement and prepares them for future opportunities and responsibilities within your company.

Certifications

  • Approved BB4G Advisor
  • BIPlan Mentor
Photo of Jeanine Purdie

Jeanine Purdie

Credit Management and Debt Collection Specialist

Jeanine Purdie is the founder and principal of Business Credit Solutions which was formed to assist clients to get paid faster by reviewing their credit management processes and potential new client risk and to assist with debtor management and/or collection if required. We have teamed with IODM, a cloud-based debtor management system to assist clients with their accounts receivable.…Read More
Business Credit Solutions Mobile Phone: 0418 749 602

Jeanine Purdie is the founder and principal of Business Credit Solutions which was formed to assist clients to get paid faster by reviewing their credit management processes and potential new client risk and to assist with debtor management and/or collection if required.

We have teamed with IODM, a cloud-based debtor management system to assist clients with their accounts receivable. Our collection arm is called Repaid! Collections. Our unique points of difference are competitive rates, high levels of customer service from a boutique firm, clients can log-on and get up-to-the-minute progress reports when required from our integrated debt collection system. We conduct WEEKLY EFT payments back to our clients after they have been Repaid! (with Trust statements for your records). We offer a no win/no fee for service throughout the collection process. We pre-quote for any additional services required eg field calls or skip traces to locate debtors and only proceed with your authorisation.

Certifications

  • Approved BB4G Advisor
  • BIPlan Mentor
FAQ

Approved BB4G Advisors are permitted to use the Approved Advisor logo on their website and in other marketing material

How does the Quality Assurance Process Work?

In order to be admitted to the Better Business Advisor Network an applicant is required to:

    • Survey all of their clients from at least the past 12 months using the BB4G Customer Feedback Form which includes a Net Promoter Score Rating
    • Receive a minimum of 10 responses to their initial survey
    • Achieve a Net Promoter Score of at least 50 for their initial survey responses.
    • Implement an ongoing best practice Customer Feedback System that ensures they seek client feedback on a regular ongoing basis.
    • Continue to maintain a Net Promoter Score of at least 50 on an ongoing basis.

          What happens if an advisor only sends surveys to their happy clients and not their unhappy ones?

          Our process is based on an honour system. We trust our advisors to survey all of their clients both initially and on an ongoing basis. However we understand that occasionally someone will slip through who does not adhere to our values of truth and integrity. If you believe this has happened to you then please let us know right away so we can address the problem.  Your feedback is important to us. 

          What's a Net Promoter Score (NPS)?

          Net Promoter Score is an internationally recognised measure of customer satisfaction. Essentially it measures customer loyalty to a product, service, or company. Typically the score is obtained through a survey that is sent to customers after interaction with a brand. The NPS is easy to gauge, since it is based on a single question:

          “On a scale of 0-10, how likely are you to recommend our product/service/company to a friend or colleague?”

          This is then followed up with an open question: “What is the primary reason for your score?”

          How is the NPS Calculated?

          Calculating the NPS is a very simple process. Based on the number that a respondent gives, they are placed into one of the following 3 categories:

          • Promoters: these are the people who have responded with a 9-10 score. They are very positive towards your product or service, and are very likely to recommend your brand to potential customers.
          • Passives: these are the people who have responded with a 7-8 score. These customers do not spread negative word of mouth, however, are not very likely to spread positive word of mouth either. The Passives are not included in your overall NPS score because their responses have a net neutral effect.
          • Detractors: these are the people who have responded with a 0-6 score. They are unhappy with your service, and are likely to damage your brand reputation with negative publicity.

          To calculate your NPS subtract the percentage of Detractors from the percentage of Promoters:

          (% of Promoters) – (% of Detractors)

          How Good is a NPS of 50?

          • Based on the global NPS standards, any score above 0 would be considered good, 50 and above excellent while 70 and above is considered world class).
          • That's why we're so proud of the NPS of many of our advisors. Scores of 90+ are not uncommon!
          What are the expectations on BB4G Approved Advisors?

          There are six key expectations on all BB4G Approved Advisors

          1. To live by our core values of continuous improvement; collaboration; contribution; and truth and integrity.
          2. To consistently and honestly implement your Customer Feedback System so that feedback received is a true reflection of the quality of your products or services and your commitment to customer service excellence and to maintain the required minimum NPS of 50 on an ongoing basis.
          3. To actively participate in the Better Business Builders Online Community, checking in at least once a week to respond to questions, comment on posts, contribute to discussions and engage with community members.
          4. To actively promote The Better Business for Good Company and the Better Business Builders Community by including the Better Business Advisor Badge and link to BB4G.co on your website and in your email signature.
          5. To actively support the Better Business for Good Company on your favourite social media channel by following The Better Business for Good Company page, regularly engaging with posts, and sharing with your network.
          6. To engage in our community improvement process helping us all to work better together, build better businesses and contribute to a better world.

          What if my NPS falls below 50?

          • If your NPS falls below 50 for 2 consecutive months then your Approved Advisor Status will be revoked at the end of the second month.
          • If your NPS falls below 25 your Approved Advisor Status will be immediately revoked.
          How do I become an Approved BB4G Advisor?

          If you are already a BB4G  Member then you can contact the BB4G office either through the community Hub or by phone or email to start the process.

          If you are not yet a BB4G Member then your first step is to apply for membership.

          All B2B members of the BB4G Community are eligible to apply for Approved Advisor Status.

          Click here to learn more about BB4G Membership.