Coworking – What is it, and could it be the answer to help your small business thrive?
12 minute watch As we start to return to work post COVID, there is a third option between a traditional long term office lease and a home office: Coworking spaces. On this episode of BB4G TV Joanna Baker from 4KitsonCo discusses the phenomenal growth of 'on demand'...
Re-segmenting Customers is The Simplest Pivot Of All
11 minute watch The term 'pivot' has grown out of the startup space. It means to change tack and to find new customer segments that will buy your product or service.However with an existing business that has existing customers the pivot can be more...
Ethical Outsourcing
10 minute watch Interview with Dee Mills from CQ Mills Consulting about ethical outsourcing of remote staff (VAs or virtual assistants) from the Philippines Key Takeaways: Approach Outsourcing as a business decision Choose the right outsourcing model for you and your...
We’re all Startups Now! A 3 step process for business reinvention
We have experienced unusual times over the last 4 months. Markets shut down, supply chains have been broken, lost customers, all with no clear way through, but there is a silver lining to every cloud!! We have the opportunity to see things differently, utilise...
Uncovering the blind spot in your business
Running a successful small business is difficult. In fact, so difficult that according to the Australian Bureau of Statistics, more than 50% of small businesses will be out of business within their first five years. In this article you will discover the difference...
Better Business - Bigger Impact - Together!
'In the spirit of reconciliation The Better Business for Good Company acknowledges the Traditional Custodians of country throughout Australia and their connections to land, sea and community. We pay our respect to their elders past and present and extend that respect to all Aboriginal and Torres Strait Islander peoples today.'